Vienna Smith

I produced over 139 business cards, after all of that development I finaly came up with the perfect one (it's gold foiled, its very hard to get decent pictures if it).

This was a live brife set by YCN for their 2019 competition. The aim was to create a campaign aimed at 18-24 years olds to take a break and visit a museum or gallery. The campaign I produced to answer the brife talks about how your mental health is just as important as your physical health. This campaign encourages you to take a step beyond your everyday life by taking a creative break.  This can be achieved by visiting museums or galleries which has many mental health benefits. There are monthly events around the UK which encourage students to attend museums and galleries. At these events there is free personalised merchandise which helps to inspire both ‘creative’ and ‘academic’ students. The app combines the powerful use of art therapy and the importance of changing scenery. Art work can be shared on social media platforms using the hashtag (#affree). Each day, the top 3 designs will be placed on an Instagram page for other people’s inspiration.  ‘Take...

As mentioned in a previous post, I went to Amsterdam with the university. The trip was not just for fun, I did infect have a project.  The aim of this brief was to create a typographic tour of Amsterdam city, which celebrates and articulates its great visual and cultural background. This brief was met by creating an app’ that allows the tourist to navigate through the city towards popular destinations, which also maps out the most notable and interesting typography. The brochure also reflects the contents of the app’. Below I have attached images of the final outcomes:

24th March - 28th March 2019 As part of one of my final modules of University, we went to Amsterdam for a project.  Amsterdam is a city that is both progressive and historic. The city is bursting with exciting things to see including typography.    There are 17th century canals and trendy cannabis coffeeshops. Houses line the streets, with a neon glow from the Red Light District. Bicycles can be found everywhere, and the city’s history of beer is changing to accommodate craft brewers.   Amsterdam is a compact city; however, the popular sights are spread throughout, making  it difficult to organise an easy flowing trip. This is where we are tasked to create a type tour. I have gathered over 400 images. This means, my next tasks is to go through them all...

For this campaign to be strong, I decided it needed an advert. The advert needs to be informative yet playful so here is what I came up with initially. Story board: The Script: Reflection: Animation and videography is not my strongest aspect in design however, this project gave me the chance to push myself beyond my comfort zone. Due to this I researched the two most popular video editing programs by watching video tutorials on Lynda.com. I decided the best platform to produce my advert in was Adobe AfterEffects over Adobe Premiere Pro. This was beacuse I have perviously used premiere pro which I struggled with. Using this program for the first time had its challenges however, I found I learnt how to use the standard tools very quickly. I feel that a weaker point that could be developed is organising my files better because I found that it made the process harder and it also became more time consuming.  Here are some videos of my develop...

I was really struggling to come up with a strong poster design because of this, I decided to move on to branding a different part of the campaign, the packaging. I decided that I wanted to produce different types of membership boxes. This would be beneficial for BeeCause because, it gives the chance for the audience to donate money and also get something in return. Potential membership packages: 1. Membership Card:                     Works similar to a nectar card. The purpose of the card is to get people to buy more       organic products. When organic items are purchased points are added to the card, these points can then be deducted from grocery shopping. 2. Bee Saver Kit (Subscription Box):                     This is a box that would have various items in including: news letter, save the bees guide, poster, one organic product and a bee identity collec...

I decided to submit my work to the D&AD competition. Here I have attached the video presentation and support .jpegs that I sent. I am very excited about this and I am hoping I win a pencil from this  completion, as this will give an advantage over others when applying for jobs. To submit work, I had to write small explanation. Here is what I put: ‘Virgin Venture’ is for the adventurous. The app and website allow people to book holidays based on categories and destinations. The second feature, which differentiates this app is ‘Venture Luck’. This feature is for the risk takers. The interface of this section is inspired by the popular Tinder app, allowing people to skip, save or book pre-planned holidays. The only detail needed from the person is a date.  There are also interactive posters that work identically, allowing someone to tap the screen. Each tap reveals a new destination, they can then use NFC to save the details. ...